The Process Of Product Design

Catering your product to the needs of your customers offers many advantages. But, it is not as easy as it seems. The process of achieving it is quite a long one. It requires an immense amount of research as well as marketing. The steps listed below are the basics one needs to follow in this case.

Idea Generation

The very first step is to understand and get an idea about the needs of the customer. This can be done through descriptive market analysis or even through brainstorming sessions. The most commonly used techniques for this purpose are benchmarking and reverse engineering. Benchmarking is where the best quality is achieved by measuring the performance of a product against a standardized criterion. Reverse engineering is where you inspect the product quality of your competitor to improve your own product quality to be high quality products and so on and so fort.

Feasibility Studies

Once you have screened your ideas with the help of industrial design services, you would have eliminated the ideas that are impossible and unsuitable. For any product development or design, the feasibility study will consist of four important features namely, market analysis, economic analysis, technical analysis and strategic analysis. These help the organization decide whether the change is feasible or not. Once that is done, a preliminary design of the product is created.

Pilot Run

At this stage, several runs and tests are done to inspect and judge the results of the product change. According to the results, adjustments will be made to ensure that final product is of satisfactory quality. The help of industry design services will be useful in this case since they not only help you to design the product according to the needs of your customers, but they also offer unbiased input regarding the results. Moreover, market testing is also a must in order to ensure the acceptability of the product amongst the target market. This will enable you to know whether or not the customer is pleased with the product prior to its launch.

Product Launch

The launch will usually start at a low level in terms of quality since the organization will not be wholly confident about the results. Only with time does the organization increases output and marketing into the public. This is only done once the company gets to know that the change has been positively accepted by its target market. The marketing department plays an imperative role during this stage since marketing and product placement go hand in hand with each other.

Although the process might seem very easy, it requires a lot of work. It must not be done in a rush or with insufficient amount of data since the end result will be unsatisfactory.

Is Your Privacy Important?

The right to privacy is a human right that is inherent to all mankind. We cherish the thought that we have a right to enjoy and live our life in manner that we chose and we owe no one any explanations or there can be no supervision. To a lot of people protecting their privacy is becoming an increasingly difficult task. We are connected in so many ways and sometimes we are unaware of how close we are of losing our privacy all together.

If you are bothered about the privacy at your home there are things you can do about it. For an example you can use aluminium screens to protect your privacy at home from the neighbours. You can use it in balconies, near windows or gates etc. It comes in fashionable styles and it serves the purpose of both decoration and protection of privacy. In modern homes these screens can be seem very often.

Another example is that you can have metal fencing that will keep out the animals and unwanted trespassers but still allows you to not to feel too enclosed and trapped wishing your own boarders. It allows the breeze to move in through the gaps between the metal bars and allows you to feel the fresh air rather than a huge concrete wall that makes you claustrophobic. These are two examples of things that can be done to preserve the privacy of your home (as a building of course).

But not everything in life can be readily remedied like that our house. Our lives are different. We are living creatures who live and mingle with other living beings. We can’t just get a screen and shut the other party out whenever we feel like it. Privacy has to be balanced with our social interactions. As the great philosopher Aristotle wisely said; man by nature is a social animal. Out interactions with each other in a community basis and in a one-on- one basis. We need that social interaction. It may be with our partners, family, friends, neighbours or co-workers but still we can’t avoid that craving for society and its interactions. No man or woman can live in total isolation. Hence the problem of balancing your individual privacy with your need for social participation.

Take for an example the new trends in social media. Twitter, facebook and other social media websites helps you to connect to the world and with people you love and cherish. But this comes with a cost. A lot of people has their privacy breached by hackers and too inquisitive individuals whom we had to add because of politeness rather than any friendship. Your pictures and videos are not safe and a lot of people can simply google you and find many things that can breach your privacy.

So privacy as I said comes with a price. You must be willing and able to pay it. And you must definitely try to balance our human craving for social interactions with our craving for privacy.